Allen Iverson - AND1's Iconic Moment in NBA History

AND1 is known for its streetwear and basketball shoes, but it’s also recognized for its memorable moments with NBA legends. One of the most iconic AND1 moments in NBA history belongs to Allen Iverson. He rocked AND1 shoes during a game and went on to make history on the court.

Iverson, a Philadelphia 76ers player at the time, wore AND1 Tai Chi shoes during a game against the Orlando Magic in 2001. He performed a crossover move that completely shook his defender, and it immediately became a viral sensation. The crowd went wild as the replay played on the jumbotron, showcasing the AND1 logo on Iverson's footwear.

Even though it was just a shoe deal, AND1's association with Iverson left a mark on NBA history. Iverson was known for his flashy and unpredictable playing style, which perfectly aligned with AND1's branding. Together, they created a moment that will never be forgotten.

Jarrett Jack - A Small Player with a Big Role in AND1's NBA History

Jarrett Jack, who stands at just 6'3", may not have been the biggest player on the court, but his impact wearing AND1 shoes was massive. In the early 2000s, Jack was part of the AND1 Mixtape Tour and was sponsored by the brand. When he joined the NBA, he carried the AND1 legacy with him.

Jack played for the New Orleans Hornets in 2007 and was spotted wearing AND1 Tai Chi Mids during a game. It was a significant moment for the brand, as their shoes were now being worn on the court by an NBA player. Jack was a key player for the Hornets, averaging 12 points and 4.5 assists per game while wearing AND1 shoes.

The AND1 brand continued to partner with NBA players and influence basketball shoes' aesthetic and functionality.

AND1's Legacy in NBA History

The NBA and AND1's relationship over the years has brought some of the most memorable moments in basketball history. From Iverson's crossover in Tai Chi shoes to Jack's performance in Mids, AND1's shoes have been a staple in NBA fashion and performance.

The impact of AND1's partnership with NBA players reaches beyond the court. The brand's influence on basketball style became a global phenomenon, with fans copying players' shoes, shorts, and even their tattoos. AND1's iconic mixtapes showcasing streetball players made the brand synonymous with streetwear and hip-hop culture.

Even to this day, AND1's presence in NBA culture is undeniable. From throwback jerseys to streetwear, the brand continues to inspire the basketball community with its unique style and innovative footwear.